One of the earlier works when I worked for Starwood. Most of my work included collateral design, brand guidelines and narratives, event promotional, programs and photography.
Some of the workflows or interfaces for this project can be under NDA agreement.
As a creative soul at heart, my passion lies in crafting products that resonate deeply with both users and brands. Over the years, I've introduced a range of products, spanning from experimental to commercial ventures. My guiding principle centers on the art of simplifying complexity, making it accessible and comprehensible to a wide spectrum of users.
I love an opportunity to shape brands that evoke emotions, daringly stepping into the realm of boldness. I firmly believe that we all yearn to be part of something greater, and intentional beauty has the power to enhance our world, one tiny, yet meaningful, step at a time.
